Prosperity has partnered with On The Beach, the leading online travel agent specializing in flexible beach holidays, city breaks, and flight-inclusive packages. Founded in 2004 and listed on the London Stock Exchange, On The Beach launched in Ireland in 2025. 

They are currently making the key strategic appointment of a Head of Ireland to consolidate and turbo-charge growth, with the intention of OTB becoming a major player in the leisure market in Ireland over the next 2-3 years, and the potential that success in Ireland becomes a template for expansion into new markets.

Offering a great package, this is a senior role that will particularly suit an entrepreneurial e-commerce leader, with a proven track record in senior commercial or general management roles, ideally within travel, retail, leisure, or consumer-facing industries.

This role offers the right candidate an exciting opportunity to truly make their mark in the Irish market and beyond.

Strategic Leadership & Market Growth

  • Lead the company’s strategy and performance within the country, ensuring delivery of commercial, customer, and operational objectives.
  • Translate Group strategy into a clear country-level plan, aligned with growth priorities across product verticals.
  • Partner with the Commercial Finance team to define budgets, forecasts, and investment plans that maximise market performance.
  • Partner with the Marketing team to agree an Ireland-specific marketing strategy that remains aligned with Group marketing and branding strategy.
  • Monitor market trends, competitor activity, and customer behaviour to identify new opportunities and risks.

Commercial & Product Execution

  • Drive trading, sales, and margin performance across all product verticals in the country.
  • Collaborate with Product and Marketing teams to tailor offerings, campaigns, and experiences to local market dynamics.
  • Ensure pricing, distribution, and promotional strategies are optimised for the country’s competitive landscape.
  • Partner with global and regional teams to adapt and deliver new product launches successfully in-market.

Cross-Functional Collaboration

  • Work closely with Commercial Finance to ensure robust performance tracking, insightful reporting, and financially sound decision-making.
  • Collaborate with Technology, Customer, and Operations teams to deliver seamless end-to-end customer experiences.
  • Align country activities with Group-wide functions to ensure consistency, efficiency, and knowledge sharing.
  • Act as the voice of the market within the organisation, ensuring local insights shape global and regional strategies.

Partnership Development

  • Build and maintain strong relationships with local suppliers, distribution partners, and industry stakeholders.
  • Negotiate and manage commercial agreements that enhance competitiveness and drive value creation.
  • Represent the company at industry events, building brand profile and strengthening external networks.

Business Operations

  • Oversee country-level operations, ensuring compliance with regulatory requirements and alignment with Group governance frameworks.
  • Monitor performance against KPIs and OKRs, driving accountability and continuous improvement.
  • Ensure effective resource allocation, balancing commercial performance with long-term market development.
  • Champion operational excellence, embedding scalable processes and best practices.

Team Leadership

  • Build, lead, and develop a high-performing country team, aligned with the organisation’s culture and values.
  • Mentor and coach team members, fostering accountability, collaboration, and innovation.
  • Ensure clear alignment across verticals and functions to deliver country objectives.
  • Promote a customer- and performance-focused culture that drives sustainable growth.

Skills Knowledge & Experience

Essential

  • Proven track record in senior commercial or general management roles, ideally within travel, retail, leisure, or consumer-facing industries.
  • Proven experience launching digital or online products in new markets, demonstrating ability to adapt to local customer behaviour, navigate regulatory environments, and deliver successful go-to-market execution
  • Strong understanding of financial performance management, with experience partnering with Commercial Finance.
  • Demonstrated success leading cross-functional teams and delivering results across multiple product lines.
  • Experience managing supplier and partner relationships in competitive markets.
  • Strong commercial acumen with the ability to balance customer needs, financial performance, and operational execution.

Desirable

  • Experience in a PLC or regulated environment.
  • Exposure to international markets or global organisations.
  • Knowledge of local market dynamics within the travel, hospitality, or leisure sectors.
  • Leadership experience with a focus on building high-performing teams.

Personal Attributes

  • Entrepreneurial mindset with a strong drive for results.
  • Collaborative and influential, able to work effectively with diverse teams and stakeholders.
  • Resilient and adaptable, comfortable leading in dynamic and fast-changing environments.
  • Data-driven decision maker with strong analytical skills.
  • Strategic leader with the ability to inspire teams and represent the company externally.

 Working week: 37.5 hours. Role will require travel to Manchester on a regular basis.

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