We are currently working with a fantastic global company in the fintech space to look for a talented Product Marketing Content Creator for their team.

With a suite of free and affordable online platforms, this company disrupts a sector that is famously inaccessible to the average user, offering a service that provides speed and first-rate functionality to its many thousands of international subscribers.

The Product Marketing Content Creator will be dedicated to enhancing the visibility of this client’s products among a broader audience. In the role of Product Marketing Content Creator, you will assume a crucial role in formulating and implementing the content strategy, with the goal of elevating brand recognition and fostering product adoption. Your collaboration with the Product Marketing team, design experts, and other cross-functional groups will be integral in crafting compelling and captivating content that strikes a chord with our intended audience.

What's in it for you?

Competitive salary | Lucrative sector | Valuable career prospects | Central Dublin location

Responsibilities:

  • Produce a diverse array of content, encompassing, but not limited to, blog posts, email campaigns, infographics, videos, and social media content, with a specific emphasis on product-related themes.
  • Create lucid and succinct product messaging that underscores the key advantages, features, and distinctive selling points of our products.
  • Understand the characteristics of the target audience and formulate content that directly addresses their concerns, requirements, and interests.
  • Collaborate with the social media team to maintain a content calendar that synchronizes with product launches and marketing campaigns.
  • Collaborate closely with product managers, designers, and subject matter specialists to gather the necessary information and insights for content creation.
  • Establish a strategy for disseminating content through diverse channels, which include social media, email marketing, and third-party websites.
  • Observe and assess content performance using analytics tools and adapt strategies as required.
  • Stay abreast of industry trends and the actions of competitors to ensure that our content remains pertinent and competitive.

Requirements:

  • A Bachelor's degree in Marketing, Communications, or a closely related field (or equivalent professional experience).
  • A qualification in graphic design or multimedia skills, enabling the creation of visuals and videos.
  • Demonstrated track record in content creation, preferably in a product marketing or a related capacity.
  • Proficient in crafting compelling, informative, and engaging written content, with strong writing, editing, and proofreading skills.
  • Knowledge of SEO best practices and content distribution platforms.
  • Competency in using content management systems and marketing automation tools.
  • Demonstrated creative thinking ability, capable of simplifying complex ideas for easy understanding.
  • Effective project management and organizational aptitude, with a proven ability to meet deadlines.
  • A keen interest in retail trading and the US stock market, bolstered by familiarity.
  • Proficiency in English.

If you want to know more about this position, message our recruiters for further details!

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